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Musinsa’s 29CM adopts new “Stand by your tastes” brand tagline

PUBT·10/06/2026 22:03:57
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Musinsa’s 29CM adopts new “Stand by your tastes” brand tagline
  • Musinsa’s 29CM unveiled a new brand tagline, “Stand by your tastes,” to reinforce its positioning as a taste-curation platform.
  • The refresh targets growth beyond fashion into broader lifestyle categories, as 29CM expands its merchandising scope.
  • A proprietary “29CM Editorial” variable font will roll out across app, web, content, branding to standardize the customer experience.
  • The new tagline, updated brand identity system, font go live across services on Oct. 9.
  • 29CM plans to distribute the font for free to widen adoption among customers, designers, broader users.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Musinsa Co. Ltd. published the original content used to generate this news brief on October 06, 2026, and is solely responsible for the information contained therein.