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Anora Group to Become Exclusive Distributor of Bacardi Portfolio in Sweden, Norway

MT Newswires·10/06/2026 01:08:26
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01:08 AM EDT, 10/06/2026 (MT Newswires) -- Anora Group (ANORA.HE) secured exclusive distribution of the Bacardi portfolio in all channels in Sweden and Norway, as part of a final agreement with the international spirits company. The initial term of the distribution agreement, which excludes ready-to-drink beverages in Norway, will end after the first quarter of 2031, according to a Monday release. The Finnish wine and spirits company expects the contract to generate annualized net sales of 25 million euros to 30 million euros. Anora maintained its guidance for 2026.