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General Motors (GM) Stock May Be 41% Undervalued Following Digital Revenue Optimism

Simply Wall St·09/25/2026 11:22:52
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General Motors has climbed sharply over the past three years, even as recent headlines focus on its push into software, batteries, and autonomous driving. With the stock now at US$80.57 after a mixed few weeks, an important consideration is whether that price is properly grounded in the cash the business can generate.

  • Over the last three years, General Motors has returned 150.4%, which reflects a significant degree of confidence in how resilient and scalable its future cash flows may prove to be.
  • Recent commentary around GM's growing digital and subscription services, such as connected car features and driver assistance, highlights potential high margin, recurring cash streams that can materially influence long term valuation.
  • Prefer to judge General Motors on earnings? See why General Motors's 38.1x P/E tells a different valuation story.

The stock's next move may depend on whether that recent price, and the run behind it, aligns with what General Motors' current and future cash flows can reasonably support.

To compare General Motors' cash flow story with that of other companies pursuing similar potential, consider reviewing it alongside 30 high quality undervalued stocks.

Is General Motors a Bargain on Cash Flow?

The Discounted Cash Flow (DCF) approach here focuses on the cash General Motors can return to shareholders over time. On the latest twelve month view, GM is producing roughly $13.1b of free cash flow, and the model then assumes that future cash generation grows at a measured pace rather than exploding higher or collapsing. That profile fits a mature manufacturer that is still investing heavily in electric vehicles, batteries, and software features but is not being valued as a high growth story.

Projected annual free cash flows in the model stay in the same general $11b to $14b range over the next decade. This points to a business expected to remain cash generative even as its product mix and technology stack evolve. UBS highlighting GM's digital and subscription services as underappreciated helps explain why a DCF built on those cash flows can sit substantially above the current US$80.57 share price, because recurring software style income can support steadier long term cash streams than purely cyclical car sales. Find out what General Motors could be worth using our Discounted Cash Flow (DCF) estimate.

The General Motors Narrative: What Would Justify Today's Price?

Simply Wall St Narratives for General Motors pick up where the DCF puzzle leaves off. They describe which paths for General Motors' growth, profitability and earnings would need to occur for the valuation to sit meaningfully above or below today’s share price. Each narrative links its number to a specific view on how revenue potential, cost structure and business risks could evolve, giving you a reference point to revisit as new information becomes available.

General Motors draws two very different reads right now, with one camp seeing underappreciated cash engines and the other focused on how expensive this transition could become.

Bull case: 19% undervalued

"The growing monetization of software and services such as Super Cruise and OnStar, evidenced by $4 billion in deferred revenue and rapid subscriber growth…"

Discover why this Narrative puts General Motors at 19% undervalued.

Bear case: 20% overvalued

"EVs are still margin-dilutive for GM, as battery costs, manufacturing inefficiencies, and supply chain constraints continue to pressure profitability…"

Explore why this Narrative puts General Motors at 20% overvalued.

One more angle on General Motors that could change the story

Before drawing your own conclusion on General Motors, it can help to weigh the specific risk checks that recent research has flagged around the business and see which ones matter most to you. Take a closer look at 4 warning signs (1 major) before settling on a valuation.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.