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Capgemini report shows 42% of consumers confused by life insurance policies

PUBT·09/10/2026 04:00:37
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Capgemini report shows 42% of consumers confused by life insurance policies
  • Capgemini analysis flagged a life insurance relevance gap as 42% of consumers reported confusion or skepticism about policy information.
  • Report showed 47% considered buying coverage, yet 25% abandoned the purchase journey before completion.
  • Key barriers cited: technical language at 37%, perceived affordability at 35%, weak fit with life stage at 25%.
  • Generative AI adoption rose, with 51% planning to use it for product research, while 85% still wanted advisor interaction.
  • Best-in-class insurers, 10% of carriers, delivered 41% higher revenue growth, 12% lower lapse rates through consumer-led, AI-enabled operations.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Capgemini SE published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202609100000OMX_____CNEWS_EN_GNW1001261903_en) on September 10, 2026, and is solely responsible for the information contained therein.