The General Office of the Shanghai Municipal Committee of the Communist Party of China and the General Office of the Shanghai Municipal People's Government issued a notice on “Certain Measures to Accelerate the Construction of Youth Development Cities”. It points out that innovation develops the youth economy. Strengthen guidance on youth consumption concepts, develop business formats such as themed retail, immersive experiences, and social interests, continue to create new models and new scenarios, and expand youth consumption. Accelerate the construction of youth economic agglomeration areas, support and cultivate energy-grade business districts, dynamic shopping malls, and young shopping streets, and create new landmarks for youth consumption. Establish a youth economy brand evaluation system, build a brand cultivation pool, support the development of original IP, and enhance commercial value. Strengthen the cultivation of young economic operators and launch a growth plan for young managers. Explore and carry out statistical monitoring of the youth economy.

The General Office of the Shanghai Municipal Committee of the Communist Party of China and the General Office of the Shanghai Municipal People's Government issued a notice on “Certain Measures to Accelerate the Construction of Youth Development Cities”. It points out that innovation develops the youth economy. Strengthen guidance on youth consumption concepts, develop business formats such as themed retail, immersive experiences, and social interests, continue to create new models and new scenarios, and expand youth consumption. Accelerate the construction of youth economic agglomeration areas, support and cultivate energy-grade business districts, dynamic shopping malls, and young shopping streets, and create new landmarks for youth consumption. Establish a youth economy brand evaluation system, build a brand cultivation pool, support the development of original IP, and enhance commercial value. Strengthen the cultivation of young economic operators and launch a growth plan for young managers. Explore and carry out statistical monitoring of the youth economy.