Amadeus data show 5% rise in Madrid air bookings for Sept. 9-Oct. 4 event window

• Amadeus analysis flagged a 5% year-on-year rise in Madrid air bookings for Sept. 9–Oct. 4, spanning F1 and Shakira events.
• Domestic flight bookings were seen up 28% year-on-year; international bookings up 4% over the same period.
• Short stays were forecast to rise 10% year-on-year; stays of five nights or fewer made up 37% of bookings.
• Hotel occupancy was 48% for the weeks of Sept. 6–27; ADR rose 25% year-on-year to USD 413.
• Peak week overlapping both events showed 52% occupancy; ADR at USD 411, pointing to stronger pricing power despite moderate capacity fill.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Amadeus IT Group SA published the original content used to generate this news brief on September 01, 2026, and is solely responsible for the information contained therein.