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According to the State Administration of Radio and Television, on August 27, the second dispatch meeting for the “Short Drama Creation and Dissemination Program 'Five Batch Projects'” was held. The meeting called for higher standards and more practical measures to promote the implementation and effectiveness of various tasks. Radio and television administration departments in Shanghai, Jiangsu, Shandong and other provinces introduced good experiences and good practices for local guidance and support for quality creations. Hongguo skits and Mango TV exchanged presentations on the platform to empower quality creations and broadcast short dramas on the theme of the Long March. The meeting called for higher standards and more practical measures to promote the implementation and effectiveness of various tasks. The first is to tighten and consolidate the responsibilities of all parties. Provincial radio, television, and television bureaus should firmly shoulder their territorial management responsibilities, keep abreast of the “five batches” creative direction and carry out coordination, and further improve the exploration, refinement, and follow-up guidance of potential local projects. Broadcasting platforms should increase the distribution of high-quality content, continue to improve internal review mechanisms, and enable quality dissemination. Production agencies must strictly control the script, filming, and production barriers to create high-quality works that are warm, meaningful, and grounded. The second is to continuously improve the quality of creation. Adhere to “content is king”, promote ideological connotations, artistic expression, and production standards in line with higher quality, give full play to the advantages of horizontal and vertical screen short dramas, make good use of new technology to empower creations, strengthen mainstream value products, improve contemporary products, brighten regional culture, make fireworks products that warm people's livelihood, and improve international communication products. The third is to consolidate the foundation for the long-term development of the industry. Adhere to the combination of current attacks and long-term construction, and improve the whole chain mechanism of topic selection, script incubation, quality production, and promotion. Normalize merit evaluation and promotion, and exchange of experiences to drive the overall quality improvement of the industry through benchmarking. Strengthen talent cultivation, enhance creative power, and promote the formation of a good pattern of continuous emergence of quality products, continuous ecological optimization, and healthy industrial development.

Zhitongcaijing·09/01/2026 04:49:03
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According to the State Administration of Radio and Television, on August 27, the second dispatch meeting for the “Short Drama Creation and Dissemination Program 'Five Batch Projects'” was held. The meeting called for higher standards and more practical measures to promote the implementation and effectiveness of various tasks. Radio and television administration departments in Shanghai, Jiangsu, Shandong and other provinces introduced good experiences and good practices for local guidance and support for quality creations. Hongguo skits and Mango TV exchanged presentations on the platform to empower quality creations and broadcast short dramas on the theme of the Long March. The meeting called for higher standards and more practical measures to promote the implementation and effectiveness of various tasks. The first is to tighten and consolidate the responsibilities of all parties. Provincial radio, television, and television bureaus should firmly shoulder their territorial management responsibilities, keep abreast of the “five batches” creative direction and carry out coordination, and further improve the exploration, refinement, and follow-up guidance of potential local projects. Broadcasting platforms should increase the distribution of high-quality content, continue to improve internal review mechanisms, and enable quality dissemination. Production agencies must strictly control the script, filming, and production barriers to create high-quality works that are warm, meaningful, and grounded. The second is to continuously improve the quality of creation. Adhere to “content is king”, promote ideological connotations, artistic expression, and production standards in line with higher quality, give full play to the advantages of horizontal and vertical screen short dramas, make good use of new technology to empower creations, strengthen mainstream value products, improve contemporary products, brighten regional culture, make fireworks products that warm people's livelihood, and improve international communication products. The third is to consolidate the foundation for the long-term development of the industry. Adhere to the combination of current attacks and long-term construction, and improve the whole chain mechanism of topic selection, script incubation, quality production, and promotion. Normalize merit evaluation and promotion, and exchange of experiences to drive the overall quality improvement of the industry through benchmarking. Strengthen talent cultivation, enhance creative power, and promote the formation of a good pattern of continuous emergence of quality products, continuous ecological optimization, and healthy industrial development.