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Sina Finance's “Wine Industry Insider” has learned exclusively from various sources that Luzhou Laojiao plans to officially launch Guojiao's 1573 wine series in September, covering 10, 15, and 20 year vintages, further improving the high-end price band layout. According to reports, Guojiao's 1573 wine products planned this time are also the first time this series has entered the high-end vintage wine sector since its inception. People familiar with the matter revealed, “Currently, all work is being stepped up, and details such as specific pricing, launch order, and sales channels have not been fully determined.” Regarding the above situation, Luzhou Laojiao said it was true. According to public information, in 2001, Luzhou Laojiao launched the strategic product series Guojiao 1573, which covers the 52 and 38 degree core products.

Zhitongcaijing·08/31/2026 09:57:19
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Sina Finance's “Wine Industry Insider” has learned exclusively from various sources that Luzhou Laojiao plans to officially launch Guojiao's 1573 wine series in September, covering 10, 15, and 20 year vintages, further improving the high-end price band layout. According to reports, Guojiao's 1573 wine products planned this time are also the first time this series has entered the high-end vintage wine sector since its inception. People familiar with the matter revealed, “Currently, all work is being stepped up, and details such as specific pricing, launch order, and sales channels have not been fully determined.” Regarding the above situation, Luzhou Laojiao said it was true. According to public information, in 2001, Luzhou Laojiao launched the strategic product series Guojiao 1573, which covers the 52 and 38 degree core products.