Criteo says Q2 2026 results miss expectations as large enterprise clients cut Performance Media spend

• Criteo posted Q2 2026 media spend of $1.1 billion, revenue of $428 million, Contribution ex-TAC of $255 million, adjusted EBITDA of $73 million.
• Results missed internal expectations as several large enterprise Performance Media clients cut budgets due to client-specific decisions and softer vertical demand.
• Performance Media revenue was $380 million; Contribution ex-TAC was $208 million, down 10% at constant currency, led by weaker Commerce Growth.
• Retail Media revenue was $48 million; Contribution ex-TAC was $47 million, reflecting a $21 million headwind from two retailer scope reductions.
• Outlook was cut, projecting 2026 Contribution ex-TAC down 10% to 12% at constant currency; no recovery assumed from the large clients that reduced spend.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Criteo SA published the original content used to generate this news brief on August 05, 2026, and is solely responsible for the information contained therein.