Big tech’s heavy spending on artificial intelligence is suddenly under the microscope after Meta shares dropped 11% on plans to lift annual spending to as much as US$145b, even as quarterly profit fell 14% to US$6b and free cash flow slid to a five year low of US$784 million. With Google also facing questions around the pay off from high AI budgets, many investors are rethinking which companies might benefit or struggle as this theme plays out. This article looks at three business productivity and workflow software stocks that are directly exposed to this AI spending story.
Overview: Guidewire Software provides core software and cloud services that run the policy, claims and billing systems for property and casualty insurers, and layers on data, risk analytics and AI tools such as Guidewire Predict and HazardHub to help insurers price policies, manage reinsurance and handle claims more efficiently.
Operations: Guidewire generates US$1.42b in revenue entirely from software and programming, with most revenue from the United States (US$914.25m), followed by EMEA (US$219.22m), Canada (US$166.18m), APAC (US$102.97m) and other Americas (US$18.24m).
Market Cap: US$13.27b
Guidewire Software sits at the intersection of insurance workflows and AI, which is drawing attention as investors question whether huge spending at companies like Meta and Google will actually translate into productivity gains. Insurers use Guidewire’s cloud platform as their system of record, then plug in tools like HazardHub and embedded AI assistants to speed up underwriting and claims. That helps explain why analysts expect solid revenue and earnings growth, yet the stock trades on a high P/E and has seen insider selling recently. For investors, the tension between strong recurring revenue visibility, AI driven use cases and rich valuation multiples is where the real story starts, not where it ends.
Guidewire’s AI driven insurance workflows appear well suited to this spending cycle, yet rich P/E multiples and insider selling raise sharp questions about what is already priced in. Get the full picture in the 3 key rewards and 1 important warning sign
Overview: Procore Technologies runs a cloud-based construction management platform that lets owners, contractors, architects and engineers work off the same data across preconstruction, on site execution, resource planning and financial tracking so projects stay coordinated and compliant from bid to closeout.
Operations: Procore generates US$1.37b in revenue from internet software and services, with about US$1.17b coming from the United States and US$202.66m from the rest of the world.
Market Cap: US$7.37b
Procore Technologies sits in the middle of the current AI spending debate, since its construction workflow tools are directly tied to real world productivity rather than abstract experimentation. Management is already discussing AI as a potential tailwind for revenue, efficiency and free cash flow per share. Q2 2026 results showed a shift from losses toward profitability as revenue reached US$375.21m and net income moved into positive territory. At the same time, investors may want to consider factors such as concentrated exposure to North America, high CEO pay and the usual cyclicality of construction activity. A key consideration is how much of Procore’s AI and data opportunity is already reflected in the current valuation and analyst targets, and what that implies for potential future performance.
Procore’s shift toward profitability, with AI tied to real world construction workflows, is catching attention. Yet the market may not be pricing that mix of scale and cyclicality correctly. Review the analyst forecasts for Procore Technologies to see what might be missing.
Overview: Softcat is a UK based value added IT reseller that helps businesses and public sector clients plan, buy, build and run technology stacks, covering hybrid infrastructure, workplace tools, cyber security, networking, data, automation and AI, plus managed services around cloud, devices and software licensing.
Operations: Softcat generates all of its £1.75b revenue from value added IT resale and infrastructure solutions, entirely within the United Kingdom.
Market Cap: £3.90b
Softcat gives you a way to gain exposure to growing interest in AI and cloud productivity without focusing on a single large technology spender. The company focuses on cybersecurity, data centre and networking projects, and is investing in AI and tools like Microsoft CoPilot to support customer productivity while aiming to maintain its returns on equity. At the same time, profit margins have moved to 8.1% from 12% and earnings growth is close to UK market levels, with the stock trading above some cash flow based estimates. That mix of quality indicators, active buybacks and dividends, and rising costs and funding risk is what makes Softcat a candidate for closer analysis within the workflow and productivity theme.
Softcat’s high returns, active buybacks and rising costs suggest a story investors have not fully priced. Explore the details behind the headline margins in the analysis report for Softcat
The three stocks here are only a starting point, since the full Business Productivity and Workflow Software screener surfaces 36 more companies with equally detailed productivity and workflow narratives that could matter for your portfolio. Use Simply Wall St to identify, analyze and filter for the exact catalysts and business stories that match your conviction so you can focus on the business productivity and workflow software opportunities that fit you best.
If Softcat or any of these companies sound like a great opportunity, register for FREE with Simply Wall St and add your companies to a Watchlist to monitor the share price against the fair value the ideal entry point. Once you've made your move, manage your holdings with our Portfolio Command Center that filters out the noise to deliver only the most critical, actionable updates. Throughout your journey, our Community allows you to filter the best ideas from thousands of investor perspectives. By uncovering hidden catalysts and risks early, you'll accelerate your decision-making and stay one step ahead of the market.
Fresh ideas do not stay under the radar for long. New themes can gain momentum fast while others risk getting caught dropping before the crowd reacts. Act now.
This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team@simplywallst.com