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Guohai Securities released a research report saying that the next stage of localization+high-end promotion of independent brands going overseas is expected to take the scale of overseas travel to the next level. Benchmarking Japan, the bank believes that own-brand vehicles already have significant advantages in the field of electrification and intelligence. In the future, the bank determined that own-brand exports are expected to further interpret deep localization and high-end routes, leading to a second increase in exports. Considering that there is plenty of room for passenger cars to grow overseas, the bank maintains a “recommended” rating for the automotive industry, and it is recommended to focus on key companies.

Zhitongcaijing·07/30/2026 02:41:09
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Guohai Securities released a research report saying that the next stage of localization+high-end promotion of independent brands going overseas is expected to take the scale of overseas travel to the next level. Benchmarking Japan, the bank believes that own-brand vehicles already have significant advantages in the field of electrification and intelligence. In the future, the bank determined that own-brand exports are expected to further interpret deep localization and high-end routes, leading to a second increase in exports. Considering that there is plenty of room for passenger cars to grow overseas, the bank maintains a “recommended” rating for the automotive industry, and it is recommended to focus on key companies.