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The General Office of the Tianjin Municipal People's Government issued the “Tianjin Municipal Action Plan to Promote High-Quality Development of the Advertising Industry”. The plan is proposed to expand the new digital advertising business format. Accelerate the digital transformation of traditional media advertising such as Haihe Media, promote the organic integration of traditional media and new media, and improve the effectiveness and marketing level of advertising. Launch the “artificial intelligence+digital advertising” promotion campaign, focusing on empowering the advertising industry with big data, cloud computing and other technologies, supporting software and hardware R&D applications such as advertising design and production, and effect monitoring; strengthening the R&D and application of AI-generated content in the advertising field; supporting advertising companies to rent intelligent computing power or supercomputing resources to carry out computing power applications such as artificial intelligence vertical model training reasoning, data labeling, and data analysis in this field.

Zhitongcaijing·07/16/2026 06:25:04
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The General Office of the Tianjin Municipal People's Government issued the “Tianjin Municipal Action Plan to Promote High-Quality Development of the Advertising Industry”. The plan is proposed to expand the new digital advertising business format. Accelerate the digital transformation of traditional media advertising such as Haihe Media, promote the organic integration of traditional media and new media, and improve the effectiveness and marketing level of advertising. Launch the “artificial intelligence+digital advertising” promotion campaign, focusing on empowering the advertising industry with big data, cloud computing and other technologies, supporting software and hardware R&D applications such as advertising design and production, and effect monitoring; strengthening the R&D and application of AI-generated content in the advertising field; supporting advertising companies to rent intelligent computing power or supercomputing resources to carry out computing power applications such as artificial intelligence vertical model training reasoning, data labeling, and data analysis in this field.