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Inuvo Integrating With FreeWheel To Enhance Programming Media Buying Through AI

Benzinga·04/15/2026 20:19:37
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Inuvo, Inc. (NYSE American: INUV), a leading provider of artificial intelligence advertising technology solutions, today announced an integration with FreeWheel, a global technology platform for the advertising industry, to enhance programmatic media buying through proprietary artificial intelligence.

FreeWheel's customizable demand-side platform, Buyer Cloud, has a flexible API platform structure that gives buyers direct control over bidding logic, data inputs, and optimization, strategies—enabling the deployment of fully customized programmatic infrastructure.