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Is It Too Late To Consider Ituran Location And Control (ITRN) After Its Strong Share Price Run

Simply Wall St·04/08/2026 08:38:27
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  • Investors may be wondering whether Ituran Location and Control is still priced attractively after a strong run, or if most of the easy gains are already on the table.
  • The stock last closed at US$51.48, with returns of 5.0% over 7 days, 3.9% over 30 days, 21.1% year to date, 74.1% over 1 year, 179.8% over 3 years and 192.4% over 5 years. This performance may have changed how investors are thinking about risk and reward.
  • Recent company news has kept Ituran Location and Control in focus for investors, helping to frame these price moves in the context of business developments and market sentiment. This backdrop can be helpful when you assess whether current expectations are already reflected in the share price.
  • Ituran Location and Control scores 3 out of 6 on our valuation checks. The rest of this article will compare several common valuation approaches and will also point you to a more complete way to think about value at the end.

Find out why Ituran Location and Control's 74.1% return over the last year is lagging behind its peers.

Approach 1: Ituran Location and Control Discounted Cash Flow (DCF) Analysis

A Discounted Cash Flow, or DCF, model estimates what a business could be worth today by projecting its future cash flows and discounting them back to a present value.

For Ituran Location and Control, the model used is a 2 Stage Free Cash Flow to Equity approach. The latest twelve month Free Cash Flow is US$71.0 million. Analysts provide explicit forecasts up to 2027, where Free Cash Flow is projected at US$68.6 million. Simply Wall St then extends this path using its own assumptions out to 2035, with ten year projections ranging from US$65.4 million in 2026 to US$90.9 million in 2035.

Bringing all those future cash flows back to today, the DCF model arrives at an estimated intrinsic value of about US$51.27 per share. Against the recent share price of US$51.48, the model suggests the stock is around 0.4% overvalued, which is effectively in line with where it is trading.

Result: ABOUT RIGHT

Ituran Location and Control is fairly valued according to our Discounted Cash Flow (DCF), but this can change at a moment's notice. Track the value in your watchlist or portfolio and be alerted on when to act.

ITRN Discounted Cash Flow as at Apr 2026
ITRN Discounted Cash Flow as at Apr 2026

Head to the Valuation section of our Company Report for more details on how we arrive at this Fair Value for Ituran Location and Control.

Approach 2: Ituran Location and Control Price vs Earnings

For a profitable company, the P/E ratio is a useful shorthand for how much investors are paying for each dollar of earnings. It lets you compare what the market is willing to pay for different companies that are already generating profits, rather than focusing on revenue or assets alone.

What counts as a “normal” P/E often reflects how the market views a company’s growth prospects and risk. Higher expected growth or lower perceived risk can justify a higher P/E, while slower growth or higher risk usually line up with a lower P/E.

Ituran Location and Control currently trades on a P/E of 17.7x. This is below the Communications industry average P/E of 46.3x and also below the peer group average of 36.8x. Simply Wall St also provides a proprietary “Fair Ratio” of 18.5x, which is the P/E that might be expected after considering factors such as earnings growth, profit margins, industry, market cap and company specific risks.

The Fair Ratio is more tailored than a simple comparison to peers or the industry, because it attempts to adjust for what is unique about the business rather than assuming all companies should trade on similar multiples. With a Fair Ratio of 18.5x versus the current 17.7x, the P/E looks about in line with what these fundamentals suggest.

Result: ABOUT RIGHT

NasdaqGS:ITRN P/E Ratio as at Apr 2026
NasdaqGS:ITRN P/E Ratio as at Apr 2026

P/E ratios tell one story, but what if the real opportunity lies elsewhere? Start investing in legacies, not executives. Discover our 18 top founder-led companies.

Upgrade Your Decision Making: Choose your Ituran Location and Control Narrative

Earlier it was mentioned that there is an even better way to understand valuation, so Narratives are introduced here as a simple story you create about Ituran Location and Control that links your assumptions for future revenue, earnings and margins to a financial forecast, a fair value, and ultimately a view on whether the current price looks attractive or not. All of this happens within Simply Wall St's Community page, where these Narratives are updated when new information such as news or earnings arrives. Two investors might look at the same analyst range from US$55.00 to US$70.00 and reach different conclusions. One Narrative might lean closer to the lower end if the risks around currency volatility and lower margin OEM contracts are the focus, and another might lean closer to the higher end if the emphasis is on subscriber growth, new telematics services and recurring revenue. This can help each investor compare their Fair Value to the live share price and decide what action, if any, makes sense for them.

Do you think there's more to the story for Ituran Location and Control? Head over to our Community to see what others are saying!

NasdaqGS:ITRN 1-Year Stock Price Chart
NasdaqGS:ITRN 1-Year Stock Price Chart

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.