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To own trivago today, you need to believe its return to profitability can be sustained while it tightens execution in a competitive travel advertising space. The latest results help that story: 2025 revenue reached €548.91 million with net income of €11.22 million, and the company is guiding to double-digit revenue growth and improved profitability again in 2026. That guidance, coming after a year of better margins, strengthens the near-term catalyst around earnings upgrades and a potential re-rating, especially given the share price has lagged both the market and its industry. At the same time, the stock already trades on a richer earnings multiple than peers, so any stumble on the new growth and margin targets, or a softer travel demand backdrop, could quickly bring the focus back to valuation risk.
However, one key risk could catch shareholders off guard if growth falls short of guidance. Despite retreating, trivago's shares might still be trading above their fair value and there could be some more downside. Discover how much.Explore 10 other fair value estimates on trivago - why the stock might be worth just $2.98!
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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