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To own Tuya, you need to believe its IoT platform can keep scaling profitably while management balances growth, capital returns, and disciplined investment in new categories. The recent launch of Aura looks more like a brand and ecosystem signal than a near term financial catalyst, given its early stage nature and the stock’s muted recent moves. For now, the main drivers still appear to be execution on modest revenue and earnings growth expectations, maintaining profitability after a long loss-making period, and sustaining dividends that are not yet well covered by earnings. Aura does, however, highlight a push into higher value, AI-enabled services that could gradually reshape Tuya’s risk profile if spending ramps ahead of returns. That is worth watching alongside already low forecast returns on equity.
However, investors should be aware that Tuya’s dividend is currently not well covered by earnings. Despite retreating, Tuya's shares might still be trading 10% above their fair value. Discover the potential downside here.Twelve fair value estimates from the Simply Wall St Community span roughly US$2.11 to just above US$8.00 per share, underscoring how far apart individual views can be. Set that diversity against Tuya’s relatively low forecast return on equity and early stage AI bets like Aura, and you can see why it pays to examine several viewpoints before deciding how this stock might fit into your portfolio.
Explore 12 other fair value estimates on Tuya - why the stock might be worth just $2.11!
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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