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    How Investors Are Reacting To EverQuote (EVER) Ongoing Insider Share Sales And No Insider Buying

    Simply Wall St·01/11/2026 00:35:50
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    • On January 7, 2026, EverQuote’s Chief Technology Officer David Brainard sold 5,709 shares of the company, according to an SEC filing, adding to a year-long pattern of insider sales and no purchases.
    • This consistent stream of insider selling, without offsetting insider buying, may influence how investors interpret management’s confidence and risk-reward balance around EverQuote.
    • We’ll now examine how this steady insider selling pattern might affect EverQuote’s existing investment narrative and key risk considerations.

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    EverQuote Investment Narrative Recap

    To own EverQuote, you need to believe its online insurance marketplace and AI driven products can keep attracting carrier budgets and improving profitability. The recent insider selling, including the CTO’s January 7 sale, does not appear to alter the near term focus on carrier spend growth as the key catalyst or the competitive and platform disintermediation risks that already sit at the center of the thesis.

    The most relevant recent announcement is EverQuote’s continued roll out of AI powered “Smart Campaigns,” which management highlights as improving carrier spend efficiency. This sits directly against the backdrop of insider selling, since the investment case now hinges on whether these AI products can keep carriers engaged and spending despite intensifying competition and the risk that large insurers and platforms push more insurance shopping away from third party aggregators.

    Yet investors should be aware that rising competitive pressure and the risk of EverQuote being sidelined by larger platforms could materially affect...

    Read the full narrative on EverQuote (it's free!)

    EverQuote's narrative projects $816.7 million revenue and $75.5 million earnings by 2028. This requires 9.9% yearly revenue growth and about a $28.9 million earnings increase from $46.6 million today.

    Uncover how EverQuote's forecasts yield a $34.00 fair value, a 32% upside to its current price.

    Exploring Other Perspectives

    EVER 1-Year Stock Price Chart
    EVER 1-Year Stock Price Chart

    Four fair value estimates from the Simply Wall St Community span a wide US$34 to about US$102 per share, underlining how differently investors can see EverQuote. Set this against the core risk that larger insurers and platforms may reduce their reliance on third party marketplaces, and it becomes even more important to compare several viewpoints before forming your own expectations for the business.

    Explore 4 other fair value estimates on EverQuote - why the stock might be worth over 3x more than the current price!

    Build Your Own EverQuote Narrative

    Disagree with existing narratives? Create your own in under 3 minutes - extraordinary investment returns rarely come from following the herd.

    • A great starting point for your EverQuote research is our analysis highlighting 4 key rewards that could impact your investment decision.
    • Our free EverQuote research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate EverQuote's overall financial health at a glance.

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    This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.