The reporter learned from the Shenzhen Municipal Bureau of Culture, Radio, Television, Tourism and Sports that on December 24, Shenzhen and Ctrip officially signed a strategic cooperation agreement. According to the agreement, in the future, the two sides will continue to deepen cooperation in the fields of smart cultural tourism, product innovation, global marketing, etc., rely on the Shenzhen Cultural Tourism “Planet at Home and Abroad” global promotion matrix, continue to enhance the influence of the “Amazing Shenzhen” international brand, fully demonstrate the technological appeal and service quality of Shenzhen as the host city for the 2026 APEC conference, systematically unleash cultural tourism consumption potential, and continue to promote the renewal and upgrading of the tourist experience.

The reporter learned from the Shenzhen Municipal Bureau of Culture, Radio, Television, Tourism and Sports that on December 24, Shenzhen and Ctrip officially signed a strategic cooperation agreement. According to the agreement, in the future, the two sides will continue to deepen cooperation in the fields of smart cultural tourism, product innovation, global marketing, etc., rely on the Shenzhen Cultural Tourism “Planet at Home and Abroad” global promotion matrix, continue to enhance the influence of the “Amazing Shenzhen” international brand, fully demonstrate the technological appeal and service quality of Shenzhen as the host city for the 2026 APEC conference, systematically unleash cultural tourism consumption potential, and continue to promote the renewal and upgrading of the tourist experience.