The Sanya Municipal Committee of the Communist Party of China issued a proposal on formulating the 15th Five-Year Plan for National Economic and Social Development. Among them, it is mentioned to promote the internationalization of travel brands. Target world-class tourist destinations and comprehensively enhance the popularity, reputation and appeal of Sanya tourism in the international market. Implement global and accurate investment promotion to attract internationally renowned cultural tourism enterprises and high-end brands to settle in. Vigorously explore the inbound tourism market, open and encrypt new international routes, and implement accurate marketing of customer sources. Deepen cooperation with international tourism organizations. Optimize inbound travel services, improve the multilingual service system and cross-border payment environment. Build a global tourism promotion network, set up promotion platforms in core customer locations, strengthen new media and international social media marketing, and comprehensively enhance the international influence of Sanya travel brands.

The Sanya Municipal Committee of the Communist Party of China issued a proposal on formulating the 15th Five-Year Plan for National Economic and Social Development. Among them, it is mentioned to promote the internationalization of travel brands. Target world-class tourist destinations and comprehensively enhance the popularity, reputation and appeal of Sanya tourism in the international market. Implement global and accurate investment promotion to attract internationally renowned cultural tourism enterprises and high-end brands to settle in. Vigorously explore the inbound tourism market, open and encrypt new international routes, and implement accurate marketing of customer sources. Deepen cooperation with international tourism organizations. Optimize inbound travel services, improve the multilingual service system and cross-border payment environment. Build a global tourism promotion network, set up promotion platforms in core customer locations, strengthen new media and international social media marketing, and comprehensively enhance the international influence of Sanya travel brands.