-+ 0.00%
-+ 0.00%
-+ 0.00%

OptimizeRx Announced Four New Partner Agreements That Expand Its In-Workflow Point-of-care Network, Fortify Its Long-term Competitive Position, And Increase Total National Provider Identifier Reach, Deal Terms Were Undisclosed

Benzinga·12/17/2025 09:33:50
Listen to the news

The newly executed agreements include:

  • An exclusive, multi-year agreement with a high-demand e-prescribing (eRx) platform previously available only through a competitive network
  • A new partnership that extends the Company's presence into the point-of-discharge setting
  • Multi-year renewals with two of the Company's highest-performing electronic health record (EHR) and eRx partners—one of which establishes an exclusive partnership

Together, these agreements significantly expand OptimizeRx's strategic footprint and reinforce the Company's leadership in the POC marketing landscape.

With the addition of two new channel partners, OptimizeRx increases its unique NPI reach by 37%. The new partners include an eRx platform that was previously part of a competitive network, and a health systems access partner that reaches HCPs when treatment plans and patient instructions are finalized. The latter partner also provides OptimizeRx with reach into an extended network of EHR platforms, broadening OptimizeRx clients' access to healthcare providers directly in the clinical workflow.