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Urban Outfitters (URBN): Is the Stock Still Undervalued After Its Recent Strong Share Price Run?

Simply Wall St·12/17/2025 08:22:13
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Urban Outfitters (URBN) has quietly rewarded patient investors this year, with the stock up roughly 44% year to date and about 48% over the past year, outpacing many retail peers.

See our latest analysis for Urban Outfitters.

That surge has not come out of nowhere, with a 32.98% 1 month share price return adding to already strong multi year total shareholder returns, as investors increasingly price in steady revenue and earnings growth.

If strong momentum at Urban Outfitters has caught your attention, it could be a good moment to explore other retail names using our fast growing stocks with high insider ownership.

With shares hovering just below analyst targets after a powerful multi year run, investors now face a key question: is Urban Outfitters still trading at a discount, or has the market already priced in its future growth?

Most Popular Narrative Narrative: 1.3% Undervalued

With Urban Outfitters last closing at $81.73 against a narrative fair value of about $82.83, the story points to only a slim upside, but the underlying assumptions are doing most of the heavy lifting.

Disciplined inventory and supply chain management (reduced markdowns, localization, sourcing diversification to mitigate tariffs) are improving gross margins and supporting overall profitability, especially as the company leverages sales growth to drive further occupancy and expense leverage.

Read the complete narrative.

Curious how steady but unspectacular revenue growth, modest margin compression, and a higher future earnings multiple still add up to an upside case? The full narrative unpacks the trade off between slowing growth and rising profitability expectations, and reveals the precise earnings path needed to make this fair value stack up.

Result: Fair Value of $82.83 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, rising tariffs and sustained marketing and expansion costs could quickly pressure margins and challenge the modest upside implied by the current fair value narrative.

Find out about the key risks to this Urban Outfitters narrative.

Build Your Own Urban Outfitters Narrative

If you are not fully convinced by this view, or simply prefer to dig into the numbers yourself, you can build a complete narrative in just a few minutes: Do it your way.

A great starting point for your Urban Outfitters research is our analysis highlighting 4 key rewards and 1 important warning sign that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.