Fanatics, one of the world's largest sportswear companies, announced on Wednesday that it has reached a strategic partnership with Crypto.com to launch a predictive trading platform led by sports fans. Similar to Polymarket and Kalshi, the leading companies in predictive trading, Fanatics will allow users to trade various types of contracts that predict the outcome of real events. According to a press release, Fanatics predicts that the market will go live in two stages. The first phase was officially launched on the 3rd, covering event contracts in the fields of sports, finance, economics and politics; the second phase is expected to be launched at the beginning of next year. At that time, the platform business will expand to event contracts in the fields of cryptocurrencies, stocks and initial public offerings, climate, pop culture, technology and artificial intelligence, film and television, and music.

Fanatics, one of the world's largest sportswear companies, announced on Wednesday that it has reached a strategic partnership with Crypto.com to launch a predictive trading platform led by sports fans. Similar to Polymarket and Kalshi, the leading companies in predictive trading, Fanatics will allow users to trade various types of contracts that predict the outcome of real events. According to a press release, Fanatics predicts that the market will go live in two stages. The first phase was officially launched on the 3rd, covering event contracts in the fields of sports, finance, economics and politics; the second phase is expected to be launched at the beginning of next year. At that time, the platform business will expand to event contracts in the fields of cryptocurrencies, stocks and initial public offerings, climate, pop culture, technology and artificial intelligence, film and television, and music.