ORLANDO, Fla., May 21, 2025 /PRNewswire/ -- Fresh Express®, the brand leader in value added salads, is spicing up mealtime with three mouthwatering new Chopped Salad Kits inspired by the boldest flavors from around the world. From a creamy Mexican-inspired mix to a savory farmhouse classic and a zesty orange sesame blend, these new kits offer an easy way to turn everyday meals into craveable culinary adventures – no passport required.
Launching nationwide May 21, the new kits are perfect for flavor-seekers looking to Express Themselves for lunch, dinner, or anything in between with something fresh, satisfying and rich in taste. Whether craving creamy, zesty or comforting, these chef-crafted kits are anything but ordinary and designed to deliver restaurant-level flavor with zero stress in the kitchen. It's the easiest way to elevate an everyday meal routine!
"Salads today are more than just a side—they're the main event," said Fabian Pereira, Vice President of Marketing and Innovation at Fresh Express. "We created these new kits to bring that 'wow' factor to everyday meals. With bold ingredients, rich textures and globally inspired dressings, they're designed to deliver delicious variety in every bite so consumers can enjoy restaurant-quality flavor straight from their fridge."
The new Fresh Express Chopped Salad Kits include:
The launch coincides with the brand's new Express Yourself campaign, which celebrates individuality, creativity and big flavor moments. As part of the campaign, Fresh Express is inviting salad lovers across the country to show how they make their meals their own in the Express Yourself Recipe Contest – and there's still time to enter! Now through June 1, fans can submit their most creative Fresh Express salad creations for a chance to win a year's worth of Fresh Express salads. Full details and entry information are available at freshexpress.com/express-yourself-recipe-contest-2025.
Fresh Express remains a leader in salad innovation, continuously exploring international flavors and evolving consumer preferences to create exciting new salad experiences. These new kits offer a taste of global cuisine while delivering the ease and freshness that Fresh Express is known for.
The new Fresh Express Chopped Salad Kits will be available in grocery retailers nationwide beginning May 21, 2025. For more information about Fresh Express, including products and recipes, visit www.freshexpress.com.
About Fresh Express®
Fresh Express® is the brand leader in Value Added Salads and is dedicated to providing consumers with healthy, convenient ready-to-eat salads, leafy greens, vegetables and fruits. With the invention of its special Keep Crisp® bag in the 1980s, Fresh Express pioneered the retail packaged salad category and was the first to make them available to grocery stores nationwide. Today, Fresh Express fresh salads come in more than 100 different varieties offering exciting new flavors and convenient new ways to meet the daily dietary requirements for both conventional and organic fresh produce. More than 14 million consumers each week enjoy healthy, convenient ready-to-eat Fresh Express salads, spinach and vegetables. For more information, visit www.FreshExpress.com.
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SOURCE Fresh Express