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    Why T. Rowe Price Group (TROW) Could Be 2% Undervalued Following Wealth Platform Expansion

    Simply Wall St·10/25/2026 12:27:44
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    Expansion of advisor-focused wealth platform

    T. Rowe Price Group (TROW) is ramping up its U.S. Intermediaries Wealth Management capacity, expanding field sales coverage and leadership teams, and adding more than 50 client-facing roles across broker-dealer, RIA, alternatives, ETF, and model portfolio channels.

    T. Rowe Price Group shares trade at US$104.20 after a recent 7 day share price gain of 3.2%, although the 90 day share price return is down 12.6%. The 1 year total shareholder return of 5.9% and 3 year total shareholder return of 36.4% point to stronger momentum over a longer window, as the market weighs initiatives like the wealth platform expansion against earlier drawdowns that still leave the 5 year total shareholder return down 39.8%.

    Scan advisor-focused asset managers pursuing themes similar to T. Rowe Price Group by reviewing our curated list of list of solid balance sheet and fundamentals (24 results)

    T. Rowe Price Group has rallied over the past week yet still trades below both analyst targets and some intrinsic value estimates. Where does fair value really sit within that range, and what are you being asked to pay for today?

    Most Popular Narrative: 2% Undervalued

    T. Rowe Price Group last traded at $104.20, compared with a widely followed fair value estimate of $106 that uses a 7.9% discount rate and assumes only modest changes in the business mix.

    Expansion and innovation in retirement solutions, with roughly two thirds of T. Rowe Price Group assets tied to retirement and target date strategies that continue to attract net inflows and show strong multi year performance, can support future AUM growth and help sustain fee based revenue.

    See why 104 investors see T. Rowe Price Group as 2% undervalued.

    Result: Fair Value of $106 (UNDERVALUED)

    Still, the T. Rowe Price Group story hinges on reversing sizeable active equity outflows and managing fee pressure, which could keep advisory revenue under strain.

    Find out about the key risks to this T. Rowe Price Group narrative.

    Next Steps

    Mixed signals around T. Rowe Price Group can be confusing. Consider reviewing the underlying data promptly and weighing both arguments in 3 key rewards and 1 important warning sign

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