KAILAS Launches "Stay Warm, Stay Together" Campaign Celebrating the Bonds Behind Every Climb

CHENGDU, China, Oct. 10, 2026 /PRNewswire/ -- KAILAS stands as one of the world's three full-category climbing brands. Its new campaign, "Stay Warm, Stay Together," celebrates the trust and mutual support at the heart of climbing. Featuring Jon Otto, Principal of Chengdu Leadclimb Outdoor Instruction Center; alpinist Zhang Qingwei (Ye Ren); KAILAS athletes Liu Junfu and Zhou Song; and internationally renowned alpinist Aleš Česen, the campaign explores the bonds that help climbers face demanding mountain environments. Zhang Qingwei and Zhou Song received the Best Climbing Achievement Award at the 19th China Outdoor Golden Rhino Awards.