Zeta Global agrees to acquire Digital Audience

• Zeta Global entered an agreement to acquire Digital Audience, a data infrastructure company focused on identity and activation across digital channels.
• Deal aims to extend Zeta Data Cloud capabilities deeper into the digital ecosystem, improving cross-channel activation and measurement.
• Digital Audience is already integrated with Zeta, supporting faster expansion of identity resolution and audience activation.
• Transaction adds a team of data and AI engineers, bolstering Zeta’s technical capacity for its AI infrastructure.
• Acquisition is set to strengthen Zeta Global’s European presence, adding enterprise customer relationships in the region.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Zeta Global Holdings Corporation published the original content used to generate this news brief via Business Wire (Ref. ID: 20261006875173) on October 06, 2026, and is solely responsible for the information contained therein.