HelloFresh cuts FY2026 adjusted EBITDA forecast to EUR 350 million-EUR 370 million

• HelloFresh cut its outlook after weak back-to-school customer acquisition, driven by a sharper Q3 marketing spend reduction versus last year.
• Q3 2026 currency-adjusted revenue now seen down 11%-12% year-on-year, versus a 6.8% decline implied by market expectations.
• Q3 2026 currency-adjusted adjusted EBITDA forecast at about EUR 45 million-EUR 55 million, versus EUR 40 million a year earlier.
• FY 2026 currency-adjusted revenue expected to fall 9%-11%, replacing prior guidance for a 3%-6% decline.
• FY 2026 currency-adjusted adjusted EBITDA now targeted at EUR 350 million-EUR 370 million, cut from EUR 375 million-EUR 425 million.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. HelloFresh SE published the original content used to generate this news brief via EQS News (Ref. ID: adhoc_2405176_de) on September 24, 2026, and is solely responsible for the information contained therein.