Hugo Boss Q2 EBIT drops 28% to EUR 59 million; sales fall 10% to EUR 905 million vs Q2 FY25

• Hugo Boss Q2 sales fell 10% to EUR 905 million; EBIT dropped 28% to EUR 59 million, cutting the EBIT margin by 1.6 percentage points to 6.5%.
• Net income attributable to shareholders declined 29% to EUR 33 million; earnings per share slid 29% to EUR 0.49.
• Gross margin rose 2 percentage points to 64.9% on sourcing efficiencies, improved pricing, and a higher share of full-price sales.
• Free cash flow before leases decreased 24% to EUR 105 million; inventories fell 14% to EUR 943 million.
• CEO Daniel Grieder said CLAIM 5 TOUCHDOWN is strengthening earnings quality and cash generation; 2026 outlook reaffirmed for EBIT of EUR 300 million–EUR 350 million.

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