The Zhitong Finance App learned that Sensor Tower released the “2026 Overseas Game Market Insights” report. From the second half of 2025 to the first half of 2026, the total number of downloads of mobile games, PC and console games worldwide reached 48 billion times. Among them, mobile downloads account for 95.6%, covering a large number of popular users, thanks to the high penetration rate of smartphones; the PC and console download share is only 4.4%, but the stability of users in this segment is higher, and the monetization efficiency of single-person payments is far ahead. It is a key position to accumulate core users, dig deeper into long-term revenue, and shape the influence of game brands.

The Zhitong Finance App learned that Sensor Tower released the “2026 Overseas Game Market Insights” report. From the second half of 2025 to the first half of 2026, the total number of downloads of mobile games, PC and console games worldwide reached 48 billion times. Among them, mobile downloads account for 95.6%, covering a large number of popular users, thanks to the high penetration rate of smartphones; the PC and console download share is only 4.4%, but the stability of users in this segment is higher, and the monetization efficiency of single-person payments is far ahead. It is a key position to accumulate core users, dig deeper into long-term revenue, and shape the influence of game brands.