Tenus, Apple's upcoming CEO and head of hardware, said that after taking over Apple in September this year, he will work to continue the company's momentum in the entertainment business. Apple began providing original TV series and movies through the Apple TV+ streaming app in 2019, launching a series of successful titles. Last year, Apple changed the name of the service to Apple TV. “I think Apple TV is currently developing strongly,” Tenus said on the red carpet at the fourth season premiere of “Soccer Coach.” “There are so many great episodes, so many amazing characters and stories, so we're continuing this momentum.”

Tenus, Apple's upcoming CEO and head of hardware, said that after taking over Apple in September this year, he will work to continue the company's momentum in the entertainment business. Apple began providing original TV series and movies through the Apple TV+ streaming app in 2019, launching a series of successful titles. Last year, Apple changed the name of the service to Apple TV. “I think Apple TV is currently developing strongly,” Tenus said on the red carpet at the fourth season premiere of “Soccer Coach.” “There are so many great episodes, so many amazing characters and stories, so we're continuing this momentum.”