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3 Streaming Stocks Investors Are Watching After The Peacock YouTube Premium Deal

Simply Wall St·07/28/2026 02:18:31
語音播報

The new content partnership between NBCUniversal’s Peacock and YouTube Premium has pushed streaming distribution into fresh territory, and investors in digital entertainment are watching closely. By folding Peacock’s full library, including NFL and NBA rights, into YouTube Premium from early 2027, the deal links one of the largest video platforms with a growing subscription service. It also points to new ways of sharing content, advertising, and revenue across platforms. This article walks through 3 stocks from the Streaming Media and Digital Entertainment screener that are directly exposed to this news, and why that exposure could matter for your portfolio decisions.

Perion Network (PERI)

Overview: Perion Network is a Tel Aviv based adtech company that builds AI driven platforms for brands, agencies and retailers to plan, automate and optimize digital advertising across connected TV, streaming video, web, search and digital out of home formats.

Operations: Perion Network currently generates about US$441 million in revenue from its High Impact Advertising Solutions segment, focused on premium ad formats and performance driven campaigns.

Market Cap: US$371 million

Perion Network sits right in the slipstream of the Peacock and YouTube Premium tie up, supplying the kind of AI based ad execution and connected TV tools that big media platforms and brands increasingly rely on to monetize streaming audiences. The company is still loss making, with a recent net loss of US$10.0 million and a negative ROE, and carries higher financial risk given its reliance on external borrowing and recent insider selling. At the same time, it has strong free cash flow conversion, an active buyback program, expanding CTV and retail media offerings, and a valuation that screens as deeply discounted against estimated future cash flows. As a result, many investors are watching the next few quarters very closely.

Perion Network’s mix of loss making results, strong free cash flow and a valuation that screens as deeply discounted has many investors wondering what the market might be missing, so reviewing the DCF valuation analysis for Perion Network could highlight the one factor that really changes the story

PERI Discounted Cash Flow as at Jul 2026
PERI Discounted Cash Flow as at Jul 2026

E.W. Scripps (SSP)

Overview: E.W. Scripps is a U.S. media company that owns local television stations and national networks like ION, Bounce, Grit and Court TV, delivering news, sports and entertainment across broadcast, cable, connected TV and digital platforms.

Operations: E.W. Scripps generates about US$1.36b in revenue from Local Media and US$782 million from Scripps Networks, alongside smaller contributions from other activities and intersegment eliminations, almost entirely within the United States.

Market Cap: US$273.7 million

E.W. Scripps gives you a way to gain exposure to the same connected TV and streaming currents behind the Peacock and YouTube Premium partnership, but through a portfolio that already spans FAST channels, over the air networks and live sports rights. The stock trades on very low sales multiples and analysts expect earnings to improve from current losses, yet the company still carries meaningful debt, relies on external borrowing and is exposed to ongoing pressure on traditional TV and core advertising. For investors who think Scripps’ CTV growth, new sports deals and recent distribution wins with platforms like Peacock and DIRECTV are not fully reflected in today’s valuation, the full story could be more interesting than the headline figures suggest.

For E.W. Scripps, the tension between low sales multiples and its broad CTV and sports footprint is hard to ignore, so walking through the analysis report for E.W. Scripps could reveal how those pressures and opportunities really stack up

SSP Discounted Cash Flow as at Jul 2026
SSP Discounted Cash Flow as at Jul 2026

CuriosityStream (CURI)

Overview: CuriosityStream is a Silver Spring based streaming company focused on factual entertainment, offering science, history, nature, society, lifestyle and technology content via its own subscription service and through partners across pay TV, FAST, AVOD and bundled channels.

Operations: CuriosityStream generates about US$71.7 million in revenue from its Curiosity Stream segment, with roughly US$57.4 million from the United States and US$14.3 million from international markets.

Market Cap: US$139.3 million

CuriosityStream sits at the heart of the streaming shift that deals like Peacock inside YouTube Premium highlight, offering a focused factual library that can slot into bundles, FAST channels and emerging AI licensing deals rather than competing head on with general entertainment giants. The company is still loss making and faces pressure from reliance on external borrowing, a high dividend that is not covered by earnings, share price volatility and a relatively new management team. It also combines a rights cleared library that is attractive for AI training, growing advertising and syndication initiatives, improving adjusted free cash flow and an active buyback. For investors, the key consideration is whether this mix of risks and optionality is fully reflected in today’s valuation.

CuriosityStream’s rights cleared library, AI licensing potential, and improving adjusted free cash flow may be masking a very different risk reward tradeoff, and the analysis report for CuriosityStream could reveal the twist investors are missing

CURI Discounted Cash Flow as at Jul 2026
CURI Discounted Cash Flow as at Jul 2026

The three stocks covered here are only a starting point, with the full Streaming Media and Digital Entertainment screener surfacing 30 more companies in streaming media and digital entertainment that carry equally compelling narratives around content rights, adtech, distribution and platform positioning. Use Simply Wall St to identify and analyze the specific catalysts, financial profiles and valuation angles that matter most so you can focus your research on the ideas in this theme you find most compelling.

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If E.W. Scripps or any of these companies sound like a great opportunity, register for FREE with Simply Wall St and add your companies to a Watchlist to monitor the share price against the fair value the ideal entry point. Once you've made your move, manage your holdings with our Portfolio Command Center that filters out the noise to deliver only the most critical, actionable updates. Throughout your journey, our Community allows you to filter the best ideas from thousands of investor perspectives. By uncovering hidden catalysts and risks early, you'll accelerate your decision-making and stay one step ahead of the market.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.