In the early morning of July 28, LVMH Group held a performance meeting for the first half of 2026. At the meeting, an analyst asked, “LVMH Group's performance in China did not improve in the first half of the year. Was the lawsuit with Jasmine Milk White an influencing factor?” In response, LVMH Group Cfocécile Cabanis said: “I'm sure you also acknowledge that intellectual property is our absolute core asset, and we will do our best to protect our brand. Not only in China, our team continues to regularly address trademark infringements in many countries around the world. This case has received widespread media attention, but it is still in the judicial process, so I am not in a position to comment further.”

In the early morning of July 28, LVMH Group held a performance meeting for the first half of 2026. At the meeting, an analyst asked, “LVMH Group's performance in China did not improve in the first half of the year. Was the lawsuit with Jasmine Milk White an influencing factor?” In response, LVMH Group Cfocécile Cabanis said: “I'm sure you also acknowledge that intellectual property is our absolute core asset, and we will do our best to protect our brand. Not only in China, our team continues to regularly address trademark infringements in many countries around the world. This case has received widespread media attention, but it is still in the judicial process, so I am not in a position to comment further.”