BGF invests £20 million in sports technology firm Urban Zoo

• BGF Investment Management completed a £20 million private investment in Urban Zoo on July 15, 2026.
• Urban Zoo is a Warrington-based sports technology company providing digital platforms for sports brands, clubs, federations across mobile, web, streaming, e-commerce.
• Funding targets proprietary technology development, international expansion, with North America a priority market.
• Urban Zoo’s Gamechanger platform supports fan engagement, content workflows, monetization across websites, apps.
• Geoffrey Finlay will join Urban Zoo as non-executive chair as part of the transaction.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. BGF Investment Management Ltd published the original content used to generate this news brief on July 15, 2026, and is solely responsible for the information contained therein.