According to reports, an executive of Chinese takeaway company Meituan said on Thursday that the company delayed its business launch plan originally scheduled for next week in Rio de Janeiro because competitors had signed too many exclusive cooperation agreements with local restaurants. Meituan started operations in three cities in the state of São Paulo last year, and originally planned to launch its “Keeta” app in Rio de Janeiro in early March. Currently, the platform has 39,000 restaurants and 115,000 takeaways.” All preparations — promotion activities, marketing, operating systems — are in place, but we are facing a real dilemma,” said Manzano, vice president of business cooperation at Keeta in Brazil, in an interview with the media. Manzano said, “We thought the Rio region had an exclusive cooperation rate between 8% and 10%, but the actual situation was very different from what was expected.”

According to reports, an executive of Chinese takeaway company Meituan said on Thursday that the company delayed its business launch plan originally scheduled for next week in Rio de Janeiro because competitors had signed too many exclusive cooperation agreements with local restaurants. Meituan started operations in three cities in the state of São Paulo last year, and originally planned to launch its “Keeta” app in Rio de Janeiro in early March. Currently, the platform has 39,000 restaurants and 115,000 takeaways.” All preparations — promotion activities, marketing, operating systems — are in place, but we are facing a real dilemma,” said Manzano, vice president of business cooperation at Keeta in Brazil, in an interview with the media. Manzano said, “We thought the Rio region had an exclusive cooperation rate between 8% and 10%, but the actual situation was very different from what was expected.”