-+ 0.00%
-+ 0.00%
-+ 0.00%

Shareholders in Diageo (LON:DGE) are in the red if they invested three years ago

Simply Wall St·01/04/2026 08:12:02
語音播報

Investing in stocks inevitably means buying into some companies that perform poorly. But the long term shareholders of Diageo plc (LON:DGE) have had an unfortunate run in the last three years. Unfortunately, they have held through a 56% decline in the share price in that time. The more recent news is of little comfort, with the share price down 34% in a year. Furthermore, it's down 10% in about a quarter. That's not much fun for holders.

Since shareholders are down over the longer term, lets look at the underlying fundamentals over the that time and see if they've been consistent with returns.

In his essay The Superinvestors of Graham-and-Doddsville Warren Buffett described how share prices do not always rationally reflect the value of a business. By comparing earnings per share (EPS) and share price changes over time, we can get a feel for how investor attitudes to a company have morphed over time.

Diageo saw its EPS decline at a compound rate of 17% per year, over the last three years. This reduction in EPS is slower than the 24% annual reduction in the share price. So it seems the market was too confident about the business, in the past.

The graphic below depicts how EPS has changed over time (unveil the exact values by clicking on the image).

earnings-per-share-growth
LSE:DGE Earnings Per Share Growth January 4th 2026

Dive deeper into Diageo's key metrics by checking this interactive graph of Diageo's earnings, revenue and cash flow.

What About Dividends?

As well as measuring the share price return, investors should also consider the total shareholder return (TSR). The TSR is a return calculation that accounts for the value of cash dividends (assuming that any dividend received was reinvested) and the calculated value of any discounted capital raisings and spin-offs. It's fair to say that the TSR gives a more complete picture for stocks that pay a dividend. In the case of Diageo, it has a TSR of -52% for the last 3 years. That exceeds its share price return that we previously mentioned. And there's no prize for guessing that the dividend payments largely explain the divergence!

A Different Perspective

Investors in Diageo had a tough year, with a total loss of 32% (including dividends), against a market gain of about 25%. However, keep in mind that even the best stocks will sometimes underperform the market over a twelve month period. Unfortunately, last year's performance may indicate unresolved challenges, given that it was worse than the annualised loss of 7% over the last half decade. Generally speaking long term share price weakness can be a bad sign, though contrarian investors might want to research the stock in hope of a turnaround. It's always interesting to track share price performance over the longer term. But to understand Diageo better, we need to consider many other factors. For instance, we've identified 4 warning signs for Diageo (1 can't be ignored) that you should be aware of.

For those who like to find winning investments this free list of undervalued companies with recent insider purchasing, could be just the ticket.

Please note, the market returns quoted in this article reflect the market weighted average returns of stocks that currently trade on British exchanges.