Jeffs’ Brands to Sell Approximately 7% of Fort Technology’s Outstanding Shares Reflecting up to CAD $20 million Valuation for Fort Technology

As part of its strategic shift, Company is divesting retail assets to focus on homeland security and advanced technologies

Tel Aviv, Israel, Dec. 26, 2025 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd (“Jeffs’ Brands” or the “Company”) (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company strategically pivoting into homeland security, today announced that on December 18, 2025, it entered into a share transfer agreement with an institutional investors,  to sell and transfer 1,428,571 common shares of Fort Technology Inc. (TSXV: FORT) (“Fort”), for a total consideration of CAD $928,571 (approximately CAD $0.65 per share). The shares represent approximately 10% of Jeffs’ Brands holdings in Fort and approximately 7.4% of Fort’s outstanding shares. The sale represents a valuation of CAD $12.5 million, and up to CAD $20 million on a fully diluted basis for Fort.