Lu Huiling, a member of the party group and deputy director of the Beijing Municipal Bureau of Commerce, explained at the press conference of the Beijing New Year's Day Cultural, Business, Tourism and Sports Exhibition integration series on December 15 that with New Year's Day 2026 approaching, more than 50 key shopping malls in Beijing will launch more than 100 promotions. Key business districts will focus on “cultural, business, tourism and sports integration” to create new consumption scenarios and enrich the holiday experience.

Lu Huiling, a member of the party group and deputy director of the Beijing Municipal Bureau of Commerce, explained at the press conference of the Beijing New Year's Day Cultural, Business, Tourism and Sports Exhibition integration series on December 15 that with New Year's Day 2026 approaching, more than 50 key shopping malls in Beijing will launch more than 100 promotions. Key business districts will focus on “cultural, business, tourism and sports integration” to create new consumption scenarios and enrich the holiday experience.