Even as government and multilateral aid retreat, giving by individuals continues to grow, topping $650 billion in 2025. Individuals worth $5 million or more are forecast to number 8.3 million by 2031, up from 5.8 million in 2025.
NEW YORK, Oct. 15, 2026 /PRNewswire/ -- Today Altrata, a leader in intelligence on the wealthy and well-connected, releases High Net Worth Philanthropy 2026, the eighth edition of its analysis into the donor activity of the global wealthy and the evolving landscape of philanthropic giving.

Ultra high net worth (UHNW) individuals worldwide, each worth $30 million or more, gave $250 billion to philanthropy in 2025. Though they number a little more than half a million individuals (nearly 557,000 people), they accounted for 38% of global giving by individuals. Their giving has also outpaced other major donor groups since 2018.
This edition also looks beyond the ultra wealthy to profile the 5.8 million individuals with a net worth of $5 million or more (the global wealthy). It debuts Altrata's Giving Opportunity Index, which benchmarks 100 leading cities globally across key criteria that shape philanthropic giving. The index reveals the 15 locations with the highest potential for high net worth fundraising.
Key findings from High Net Worth Philanthropy 2026
These findings point to a philanthropic landscape that is growing in scale and changing in shape.
Private giving in a shifting funding landscape
Public funding and multilateral aid are in retreat in many countries, placing more importance than ever on giving by individuals and corporations. Yet private philanthropy cannot easily replace the scale and continuity of institutional aid.
This creates a demanding environment for fundraisers, charities, educational institutions and other nonprofits. At the same time, the expanding base of wealthy prospects offers considerable opportunities to make the most of individual giving.
Mapping fundraising opportunity by city
For fundraisers, the next question is where to focus. The Giving Opportunity Index scores each city on wealth, donor affinity and philanthropic infrastructure. Together, those scores give fundraisers a data-driven view of where to prioritize their efforts. New York, Seoul and Hong Kong lead the rankings, and eight US cities make the top 15. Outside the top 15, the five emerging market cities to watch are all in Asia. Beyond the traditional hubs, these emerging markets offer diverse opportunities for new donor engagement and relationship building.
"Wealthy donors are giving more, but the landscape around them is shifting fast," said Matt Thompson, Vice President of Nonprofit, Higher Education and Healthcare, Global at Altrata. "Public funding is pulling back, a new generation is coming into wealth, and opportunity is spreading to new markets. In that environment, securing share of wallet comes down to knowing your donors. The organizations that know their donors best and build relationships early will have the best chance to earn the gift."
Altrata's High Net Worth Philanthropy 2026 is an essential read for fundraisers, nonprofits, educational institutions, wealth managers and family offices. Its findings offer actionable insight into who the wealthy are, how they give, and where opportunity is growing.
Access the complete findings now.
About Altrata
Altrata is a definitive leader in global wealth intelligence, professional relationship mapping, and affluent market dynamics. The company's global dataset contains millions of individual profiles on the wealthy and well-connected senior decision makers, board members, and C-suite leaders. Leading financial services, commercial, philanthropic, and educational organizations depend on Altrata solutions to drive their growth objectives powered by our actionable, accurate, and comprehensive data maintained by a global team of in-house researchers committed to surfacing the right insight at the right time to drive positive business outcomes.
Altrata is a registered trademark of Delinian Limited and its affiliated companies.

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SOURCE Altrata Limited