SoFi Technologies (SOFI) Could Be 6% Undervalued On Its Mexico Crypto Card Push

SoFi’s crypto card move and why it matters for the stock

SoFi Technologies (SOFI) just pushed deeper into Latin American fintech through a new crypto-linked card program in Mexico with Orbi and Mastercard, spotlighting its role as core payments infrastructure.

The crypto card partnership lands at a tricky moment for SoFi Technologies’ shareholders. The stock trades at US$15.80 after a 1-day share price gain of 1.22%, yet the 30-day share price return is down 8.78% and the year-to-date share price return has fallen 42.46%. At the same time, the 3-year total shareholder return sits at 91.52%, which signals strong longer-term compounding for investors who remained invested.

Recent attention has focused on SoFi’s expanding cross-sell of products and the upcoming third-quarter earnings release on 27 October 2026, where credit quality and member engagement will be under close scrutiny. Short-term share price pressure, including a 14.82% decline over 90 days and a 41.78% drop in total shareholder return over 1 year, suggests the market is reassessing risk around interest rates and credit. Meanwhile, moves such as the Orbi partnership keep the longer-term growth narrative for SoFi’s platform in focus.

Seize this moment around SoFi Technologies’ crypto push to review a curated 20 cryptocurrency and blockchain stocks that are already building real businesses on digital asset rails.

SoFi Technologies now combines a sharply weaker share price with a fresh crypto infrastructure win in Mexico, which raises the real question for investors: Does that mix still skew the risk reward toward buyers or toward caution?

Most Popular Narrative: 6% Undervalued

On the latest narrative, SoFi Technologies carries a fair value of $16.89 against a last close of $15.80, which frames the new crypto card move against a modest implied discount rather than a deep mismatch between story and price.

Sofi Technologies (SOFI), investors.sofi.com, is rightfully considered one of the key contenders for a spot in the "portfolio of the future." In April 2026, the company is demonstrating a transition from a stage of aggressive growth to a stage of scalable profitability, making it a unique hybrid of a bank and a technology platform.

See why 8 investors see SoFi Technologies as 6% undervalued.

According to DDakhno, that shift toward scalable profitability sits on top of a broad financial services engine rather than a single product line. SoFi Technologies generated $4.27b in revenue with $636.26m in net income across Lending, Financial Services, Technology Platform and Corporate/Other, giving the Orbi partnership more of a platform extension feel than a swing-for-the-fences bet.

The narrative fair value uses a discount rate of 7.87% and points to a 6.5% discount to fair value, so it frames today’s debate less as a bargain hunt and more as a question of whether you agree with the long run story around SoFi’s ecosystem. Either way, the current quote sits close enough to that $16.89 figure that execution on things like credit quality, deposit mix and cross-sell will likely matter more than fine tuning the model.

Result: Fair Value of $16.89 (UNDERVALUED)

Still, the SoFi Technologies story can be knocked off course if credit losses climb, or if user growth and cross sell slow from recent levels.

Find out about the key risks to this SoFi Technologies narrative.

Another View: SoFi Technologies On Earnings-Based Valuation

The earlier fair value narrative leans on long term cash flow assumptions. A simpler check uses SoFi Technologies’ current P/E of 32.1x, which is far higher than the US Consumer Finance industry at 8.9x, the peer group at 11.7x, and a fair ratio of 21.3x. That gap points to meaningful valuation risk if sentiment cools. Investors may wish to consider whether that premium still feels comfortable given the recent share price slide and the crypto expansion story.

See what the numbers say about this price in the fuller valuation breakdown See what the numbers say about this price — find out in our valuation breakdown.

Next Steps

If the mixed tone around SoFi Technologies has you undecided, act quickly and weigh the upside and downside signals for yourself with 2 key rewards and 1 important warning sign.

Looking for more investment ideas beyond SoFi Technologies?

You do not need to bet everything on a single story. Spread your attention across a few carefully filtered ideas that match how you like to invest.

• Target resilient balance sheets and steadier fundamentals by reviewing a curated list of solid balance sheet and fundamentals (25 results) that keeps financial strength front and center.
• Hunt for mispriced quality by scanning a focused 29 high quality undervalued stocks that filters for strong cash flows and cleaner accounts.
• Aim for stability with income by checking a handpicked 8 dividend fortresses built around higher yielding payouts and durability tests.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team@simplywallst.com