According to data recently released by market monitoring agency Circana, total game hardware sales in the US fell 15% year on year in August, to only 559,000 units, setting a new low in August sales since 2013; hardware spending fell slightly by 3% year on year to reach US$302 million. The cumulative hardware expenditure for 2026 as of August was 2.5 billion US dollars, down 11% year on year.

According to data recently released by market monitoring agency Circana, total game hardware sales in the US fell 15% year on year in August, to only 559,000 units, setting a new low in August sales since 2013; hardware spending fell slightly by 3% year on year to reach US$302 million. The cumulative hardware expenditure for 2026 as of August was 2.5 billion US dollars, down 11% year on year.