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    AT&T (T) Declares Dividends And Expands Cowboys Deal, Is The Stock Still Cheap?

    Simply Wall St·09/27/2026 22:16:29
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    AT&T dividends and Dallas Cowboys deal put income and branding in focus

    AT&T (T) just paired fresh dividend declarations on its common and preferred shares with a renewed Dallas Cowboys partnership, combining income clarity for investors with a high profile network showcase at AT&T Stadium.

    AT&T’s latest dividend affirmation lands while the stock trades at US$25.38. The share price is up 16.32% over the past 90 days but only 3.34% year to date, and the 1 year total shareholder return declined 6.13%. This follows a very large 3 year total shareholder return of about 10x and a 5 year total shareholder return of 65.09%, suggesting recent momentum has been rebuilding as income announcements and branding deals like the Dallas Cowboys extension refocus attention on cash returns and perceived risk.

    Scan how AT&T’s dividend story and stadium branding compare with other potential cash generators by reviewing the curated 8 dividend fortresses.

    AT&T now offers clearer income signals and a higher profile platform, yet the share price has already climbed over the past quarter. Does the current valuation still compensate you for the remaining execution and competitive risks?

    Most Popular Narrative: 13% Undervalued

    AT&T’s most followed valuation story points to a fair value of about $29.03, which sits above the latest $25.38 close and frames the stock as modestly discounted rather than deeply mispriced.

    Accelerated investments in 5G and fiber infrastructure, supported by recent pro-investment legislation and tax savings, are expanding AT&T's addressable market and improving its ability to capture growing mobile data, video streaming, IoT, and enterprise connectivity demand. This is directly fueling recurring revenue and future topline growth.

    The push toward network convergence (fiber plus 5G) is yielding higher-value, lower-churn subscriber relationships, increasing ARPU and enhancing customer lifetime value, which supports sustainable improvements in net margins and earnings.

    See why 270 investors see AT&T as 13% undervalued.

    Result: Fair Value of $29.03 (UNDERVALUED)

    Still, elevated competition in wireless and ongoing pressure on legacy wireline revenues could weaken AT&T’s subscriber mix and strain the dividend-centered narrative.

    Find out about the key risks to this AT&T narrative.

    Next Steps

    Mixed signals around AT&T’s valuation and dividend story only matter if you test them against your own risk and reward tolerance, so move quickly from headline takes to hard data using the 3 key rewards and 4 important warning signs.

    Looking for more investment ideas beyond AT&T?

    If AT&T sharpened your focus on income and value, do not stop here. Broaden your watchlist now and give yourself more options before the next move.

    This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.