New Book Launch - The Future of Luxury: An Evolution of Culture, Capital & Consciousness

LONDON and NEW YORK, Sept. 21, 2026 /PRNewswire/ -- International award-winning luxury marketing agency, Issa PR, announces the upcoming release of a new academic book - The Future of Luxury: An Evolution of Culture, Capital & Consciousness. Published by leading academic publisher, Cambridge Scholars Publishing, the book will launch this autumn 2026. The book is edited by Issa PR founder and CEO, Viet N'Guyen, who also wrote the preface. Alongside a cadre of leading industry contributors, the new academic text provides a comprehensive examination of how global luxury is being reshaped by generational shifts, digital transformation, the importance of sustainability, and ethical expectations.