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Is Mattel (MAT) A Bargain On Mixed Earnings Results?

Simply Wall St·09/13/2026 13:16:51
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Mattel (MAT) recently reported quarterly revenue of $1.13b, which came in above analyst expectations, while missing earnings per share and EBITDA estimates. This combination appears to have pressured the stock.

That mixed earnings print has landed in a weak stretch for Mattel, with the share price down 6.8% over the past 30 days and the year-to-date share price return declining 30.1%. Meanwhile, the 1-year total shareholder return has fallen 21.0%, pointing to fading momentum despite the latest revenue beat.

Scan how Mattel compares with other consumer names under pressure and see which ones are holding up better on earnings with the hand picked 11 resilient stocks with low risk scores.

Mattel now trades well below both analyst targets and some intrinsic value estimates after that earnings wobble. Is this simply caution catching up with the story, or has the market pushed the discount too far?

Most Popular Narrative: 48.1% Undervalued

Mattel's most followed valuation story pegs fair value at $26.97, against a last close of $14.01, framing the current slide as a sizable discount.

Strategic investments in creative IP revitalization, partnerships with major licensors, and a meaningful push into entertainment (with new movies, streaming content, and licensing deals) unlock higher-margin, recurring revenues beyond traditional toy sales; over time, this improves net margins and earnings stability.

Read the complete narrative.

Want to see what sits behind that entertainment thesis for Mattel? The narrative leans on specific revenue and earnings paths and a richer profit profile. Curious which assumptions need to line up for that higher value to hold?

Result: Fair Value of $26.97 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

Still, the bullish Mattel story can crack if physical toy demand continues to shift toward digital entertainment or if major licensed projects fail to earn back their investment.

Find out about the key risks to this Mattel narrative.

Next Steps

Mixed messages across Mattel's valuation and earnings can make the story feel murky. Move quickly, test the numbers yourself, and weigh both sides of the argument by checking the 2 key rewards and 3 important warning signs.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.