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Lululemon (LULU) Stock Looks Reasonable As Revenue Decline Raises Outlook Concerns

Simply Wall St·09/04/2026 01:34:54
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Lululemon Athletica stock has gone through a steep multi year reset, with a sharp share price decline sitting alongside valuation checks that do not clearly label the stock as either a bargain or obviously expensive. With the market now weighing weaker growth expectations and shifting regional demand, investors are reassessing what a sensible price is for lululemon.

  • The share price has fallen about 71% over the past 5 years, which shows how significantly sentiment around lululemon has swung.
  • Recent concerns around softer sales in key markets and a more cautious outlook can pressure what investors are willing to pay, while any progress on international growth and leadership stability may support confidence in future earnings power.
  • The broader valuation checks give lululemon a value score of 3 out of 6, which points to a mixed picture rather than a clear bargain or clear overvaluation.

The issue now is whether the current price for lululemon fairly reflects these risks and opportunities or still leaves a meaningful gap between what investors pay and what the business may be worth over time.

Compare lululemon's reset with other companies that still pair earnings strength with reasonable pricing by scanning our hand picked list of 53 high quality undervalued stocks.

Does lululemon athletica Look Undervalued on Earnings?

The P/E ratio is a useful cross check for lululemon athletica since earnings are a key focus for many investors following the stock. Lululemon currently trades on a P/E of about 9.5x, compared with a Luxury industry average of roughly 15.7x and a peer group average near 20.4x. That places the stock at a sizable discount to both its sector and direct peers on this metric.

The fair P/E multiple for lululemon is estimated at about 16.6x, which reflects its profile relative to growth, margins, size and risks. Against that yardstick, the current P/E sits well below what this framework suggests investors might typically pay. Despite recent concerns around weaker revenue trends and a lowered outlook, the multiple still prices lululemon at a discount to both the fair ratio and broader Luxury peers.

On the P/E multiple, lululemon athletica stock currently appears undervalued compared with both its tailored fair ratio and its industry benchmarks.

NasdaqGS:LULU P/E Ratio as at Sep 2026
NasdaqGS:LULU P/E Ratio as at Sep 2026

See what the numbers say about this price — find out in our valuation breakdown.

The lululemon athletica Narrative: What Would Justify Today's Price?

Simply Wall St Narratives for lululemon athletica pick up where the P/E puzzle leaves off by spelling out which expectations for lululemon athletica's future growth, margins and earnings would need to hold for the stock to be worth materially more or less than today's price. Where a single ratio offers one number, these narratives unpack the future that number relies on so you can watch how the real business lines up with it over time.

Community views on lululemon athletica are sharply split, with some investors arguing the stock is priced for distress and others warning that expectations still look too high.

Bull case: 25% undervalued

"Using these 10,000 different combinations of growth and margin estimates for the next 5 years in my Discounted Cash Flow model gives me a distribution of the intrinsic value of the stock…"

Read the full Bull Case to see why lululemon athletica could be undervalued

Bear case: 38% overvalued

"Slowing growth in key North American markets signals rising saturation, with management guiding to flat or declining revenues in the U.S. and Canada, even as international expansion efforts face early-stage market risks and volatility…"

Read the full Bear Case to see why lululemon athletica could be overvalued

Do you think there's more to the story for lululemon athletica? Head over to our Community to see what others are saying!

The Bottom Line

For investors looking at lululemon athletica today, the market multiple view points to a stock that appears undervalued relative to its sector and a tailored fair P/E estimate, while the broader checks still look mixed rather than emphatically supportive. That gap reflects a market that is hesitant to pay up until there is clearer evidence on earnings resilience and demand trends, especially in key regions. The real question from here is whether concerns around growth and execution justify the current discount, or whether the market is being overly cautious about lululemon's long term earnings power.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.