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Massimo Begins Revenue Generation From Order Fulfillment Under Its New In-Store Program With Tractor Supply Company

Benzinga·05/19/2026 13:24:00
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The milestone follows the Company's previously announced authorization for a significant national rollout of a core utility-focused product across Tractor Supply's retail network. With initial inventory of more than 1,000 units now in stock and orders scheduled for pickup, Massimo has advanced from retail authorization into active fulfillment and revenue execution.

Management believes the program has the potential to become an important revenue contributor through the remainder of 2026 as fulfillment volumes, retail sell-through activity, and potential replenishment orders scale. The Company believes this transition from authorization to fulfillment validates Massimo's national retail growth strategy and its ability to convert large-scale retail opportunities into commercial execution.